Silverback Racing UK - Where Racing Meets Advertising in a Whole New Way | Motorsport Sponsorship Opportunities with Nationwide Exposure
Silverback Racing UK competes in the Pirelli British Sportbike Championship, part of the wider British Superbike environment. The team attends rounds across the country, with appearances and race updates confirmed through our website and social channels.
From Cheshire and Kent to Scotland, the racing calendar gives the team and its partners opportunities to reach motorsport audiences across the breadth and width of the UK.
The British Superbike schedule visits major venues across England and Scotland before travelling to Assen. This national footprint is valuable for Silverback Racing UK and for companies seeking motorsport sponsorship with reach beyond one local area.
Each selected round can create opportunities for bike and rider branding, race photography, video, social media updates and partner-led content.
Visiting different regions also allows sponsors to connect the racing story with customers, employees and business contacts around the UK. A partner may use a nearby round to invite guests, share locally relevant content or demonstrate its support for a team competing on a national stage.
The value continues between events. Testing, preparation, travel, race reports and behind-the-scenes updates help partners remain visible throughout the season rather than relying on a single race weekend.
For businesses, this means a Silverback Racing UK partnership can provide both live event exposure and a continuing supply of digital content.
A BSB weekend brings together the main British Superbike Championship and a packed support programme. Exact timetables vary, but visitors can expect practice, qualifying and racing across the event.
For Silverback Racing UK, the work begins before the bike reaches the circuit. The motorcycles are prepared, setup plans are reviewed, and riders are briefed for each session.
Supporters can watch from public viewing areas and experience the sound, speed and atmosphere of British motorcycle racing.
The paddock village that gets assembled at every race meet also provides a closer view of the teams, machinery and preparation behind each race, plus our sponsors get interview opportunities on our team and rider social media channels.
See you in the paddock!
Oulton Park opens the championship and returns in summer. Its changing gradients and fast sections make it a demanding venue, while two visits create repeated visibility for the team and its partners in the North West.
Donington Park hosts the opening test and two championship rounds. Its Grand Prix layout provides an important setting for early development and another major platform during the closing part of the season.
The BSB calendar reaches Scotland in June. Knockhill’s short lap and elevation changes create constant action, helping Silverback Racing UK and its partners reach supporters north of the border.
Snetterton’s 300 layout combines long straights with technical sections that test the rider, motorcycle and engineering team. The East Anglian round also introduces Silverback Racing UK and its partners to another regional audience.
Brands Hatch appears twice on the British Superbike schedule, including the season finale. Its Grand Prix circuit and close spectator views make it a strong setting for racing, photography and sponsor content in the South East.
Thruxton is fast and flowing, placing a strong focus on confidence, preparation and tyre management. Its Hampshire location extends the championship’s reach across southern England.
Cadwell Park is best known for its dramatic Mountain section. The August Bank Holiday meeting combines close racing with a festival atmosphere and strong opportunities for fan engagement.
Check our website and social channels for confirmed appearances, rider updates, results and content from each race weekend.
Businesses interested in joining the journey can also explore our sponsorship opportunities to learn how a partnership with Silverback Racing UK could support national brand exposure, content creation and customer engagement.